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CRM is one of the most dynamic and complex disciplines in organizational management. It requires professionals to stay up to date on a broad array of key trends, issues and practices.
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Learn Social Media by Doing
Thur, 11/08/2007 - Jeremy Nedelka
Even the guy in the next cubicle can be a Web 2.0 expert in no time.
The Marketing Xfactor
Issue: November 8 2007
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A Web 2.0 Business Primer
Wed, 09/12/2007 - 15:18 — Paul Greenberg
A basic 19 page document on what Web 2.0 tools should a CRM professional be concerned about, with a heavy emphasis on social networks.
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BPT Partners Featured on Training Industry Times today 4/3
Wed, 09/12/2007 - 18:48 — Bruce Culbert
This year, professionals responsible for creating profitable customer relationships have an opportunity to advance their credentials and knowledge by getting CRM Certified. BPT Partners, LLC, one of the world’s most prestigious CRM training and consulting organizations, announces a new CRM 2.0 and all new updated content for the popular CRM Strategy Seminar Series designed to help professionals identify, acquire, serve and grow profitable customer relationships.
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Call Center Manager's Learning Guide
Tues, 12/4/2007 - 18:48 — Lauren Hoyt
Today's call center managers have more to learn than ever before. Navigate through the sections of this guide to find exactly what you need, whether it's strategic advice, metrics information, performance management help or outsourcing calculations. The Call Center Manager Learning Guide offers advice, resources and call center management ideas on how to leverage technology and build strategies that will result in success.
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All-in-One Guides:Marketing Strategy
Tues, 12/4/2007 - 18:48 — Lauren Hoyt
This All-in-One Guide from SearchCRM.com is designed to make you a better marketer regardless of where you are in the learning process. If you're just getting started, we suggest you begin with our marketing learning center. If you're ready to prepare your marketing strategy, skip ahead to the sections with marketing advice from the experts and regulatory compliance tips. If you're currently managing a marketing strategy, explore industry reports and case studies and learn how to improve performance with marketing automation technology. In each section, we'll logically guide you through our resources to maximize your learning experience.
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Sales Force Automation Learning Guide
Tues, 12/4/2007 - 18:48 — Lauren Hoyt
This sales force automation (SFA) guide from SearchCRM.com covers the most critical components of building and managing a successful and effective sales force. Learn how to get started with a sales strategy, the most important things to evaluate in sales force automation software, the latest on the mobile CRM trend and tips for effective sales management. Read comprehensive articles and expert advice to get your sales team heading in the right direction.
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All-in-One Guides: CRM Upgrades
Tues, 12/4/2007 - 18:48 — Lauren Hoyt
Navigating a CRM upgrade can be intimidating. Learn best practices for CRM upgrades in this All-in-One Guide from SearchCRM.com, including how to decide if you should upgrade your CRM system and how to build a business case for a CRM upgrade. Learn how to prepare your organization prior to the upgrade and provide change management following the upgrade. Also find advice from experts and consultants on how to be successful when working on a Siebel upgrade, how to excel with an SAP CRM upgrade, or how to develop a PeopleSoft upgrade plan.
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Q&A: Bruce Culbert, CEO, iSymmetry, and Managing Director, BPT Partners
Wed, 09/12/2007 - 18:47 — Bruce Culbert
CRM is 2.0 is the next generation. It's CRM wrapped in 2.0 capabilities. It's all about social networks, blogs, podcasts, wikis, communities, key buzzwords, and the self-directed control of the customer's destiny.
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Article on Benjamin Studios in 1to1 Mag - May/June
Wed, 09/12/2007 - 18:46 — Bruce Culbert
Delivering an engaging customer experience is essential, but for most organizations, channel partners or retailers deliver the bulk of that experience. So how can companies ensure that their partners are delivering a customer experience that creates loyalty to both parties? One strategy is to work closely with partners to solicit customer feedback, and then use that feedback to help enhance the experience the partners deliver.
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Sales 2.0: Where Your Sales Force's Technology Is Headed
Wed, 09/12/2007 - 18:42 — Bruce Culbert
Luckily for the sales force, technology is evolving to meet the demands of reps who are pressured to produce, but don't always have the tools to get there.
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CRM Talk Radio
Wed, 09/12/2007 - 18:42 — Bruce Culbert
Bruce Culbert Interview on CRM talk radio to discuss CRM trends.
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Learn straight from the best minds in CRM about how breaking developments or emerging trends are likely to affect the profession…and your career.
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CRM 2.0 Wiki
By Paul Greenberg
This wiki gathers the most forward thinking minds in the CRM and CEM communities to come up with a community created definition of CRM 2.0 - with the purpose of providing a service to the CRM/Customer experience communities themselves and the customers and companies who have historically spent inordinate time trying to extract some definition of either CRM or CEM or where each fits in the pantheon of the other.
http://crm20.pbwiki.com/
Greenberg’s CRMSOL Wiki
Disclaimer
The purpose of this Wiki is for members of myCRMcareer.com to share CRM related ideas, thoughts and suggestions with me to help me decide what to include in 4th edition of CRM at the Speed of Light. Participation in this community and thus, this wiki is ‘By Invitation Only’, so if a member wishes to participate, please send me an email at pgreenberg@mycrmcareer.com and I’ll send you an invitation. PLEASE NOTE that your suggestions, if incorporated into the book, will be attributed but that also means that you’ll have to forgive me if for some reason I mess up and forget to attribute the idea. I never have and if I do, it won’t be deliberate). Also understand, this wiki will help me but it will also make expertise available to you and there are no strictures on networking outside the wiki. There is going to be no payment for the inclusion of your idea, however, from time to time, at my discretion, I will give away stuff that will be useful to you ranging from Amazon gift certificates and free copies of the book to maybe a Nano or something like that. But other than that, no filthy lucre will exchange hands. Also, the chapter outline of the book will be disclosed here but there is going to be an assumed NDA for it and you’ll see what I mean when you first sign up. Also, please note, since this is a disclaimer, that I’m under no obligation to use the ideas either. Any member of the community needs to adhere to the rules of the community. That’s about as easy as I can say it and about as much as I can stand saying.
http://crmsol.pbwiki.com/
TEC Radio - myCRMcareer.com Launch
Bruce Culbert and Paul Greenberg
TEC Radio interview on the launch of myCRMcareer.com.
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TEC Radio - The Roaming with the Salty Dogg
Paul Greenberg
TEC Radio interview.
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CRM and Higher Education
Paul Greenberg
CRM + Student for Life = Adult Continuing Education X Revenue
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Service Excellence, Customer Delight
Paul Greenberg
Financial Services and CRM in the Experience Economy
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CRM + Student for Life = Adult Continuing Education X Revenue
Paul Greenberg
Definition of CRM in the 21st century, how it impacts the world of non-profit higher education andw hat it can mean to adult continuing education.
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MAN! It’s Just So 2.0 Out There
Paul Greenberg
The 5Cs, Not the 4Ps
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CRM Redux – NOT!
Paul Greenberg
New Business Models for the 21st Century
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In the Hands of the Customer: Designing the Customer Experience
Paul Greenberg
You Want Advocates? DO THIS
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Mobile CRM
Paul Greenberg
Anytime, Anywhere....NOW
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Service Excellence, Customer Delight
Paul Greenberg
Financial Services and CRM in the Experience Economy
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The New Customer
Paul Greenberg
CRM Meets the 21st Century Head On
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Certification in Applied CRM Strategy
BPT Partners
A two day seminar to receive Professional Certification in Applied CRM Strategy based on Paul Greenberg's book, "CRM at the Speed of Light".
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eLearning Certification Courses
BPT Partners / RWD
Internet-based training series for Customer Relationship Management (CRM). Brought to market by worldwide CRM experts, BPT Partners, providing training, education, consulting and research in coordination with human performance improvement and eLearning specialists RWD Technologies.
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